To set a value to a hidden field by ID: "hdnSampleFld",
document.getElementById('hdnSampleFld').value = "new value";
To get value from a hidden field by ID: "hdnSampleFld",
var valueOfHiddenField = document.getElementById('hdnSampleFld').value
Note that value starts with lower case "v" in all cases.
And additionally note that, you would need to use the HiddenField's ClientID when you are using master pages. Like,
To set a value to a hidden field by ID: "hdnSampleFld",
document.getElementById("<%= hdnSampleFld.ClientID%>").value = "new value";
And to get value from a hidden field by ID: "hdnSampleFld",
var valueOfHiddenField = document.getElementById('<%= hdnSampleFld.ClientID%>').value